The Season of Giving- The Best of CSR in 2012
Two years ago, we wrote our first Fast Company post about the rise of Corporate Social Responsibility, pointing to the trend of companies integrating socially responsible practices directly into their core business mission. We also introduced the first CSR Tree, a Twitter-inspired graphic celebrating the pioneers and unsung heroes of the CSR movement. Today, the words corporate social responsibility, sustainability, and social enterprise aren’t buzzwords anymore, and have entered the collective vocabulary of business leaders who are beginning to change the very foundation on which corporations are built. According to
Knowledge@Wharton, ten years ago only about a dozen Fortune 500 companies issued a CSR or sustainability report. Now, more than 8,000 businesses have signed the UN Global Compact pledging to show good global citizenship in the areas of human rights, labor standards and environmental protection.
It’s very encouraging to witness so many companies embracing CSR practices, and incorporating the notion of giving back as a core tenet of their organizations. Companies around the globe are under increasing pressure from socially-minded consumers to be open, transparent and accountable for their corporate practices, and to be stewards guarding the environmental and the societal impact of their businesses.
In the spirit of holiday giving and as homage to the tireless voices who continue to raise the bar for CSR, we’d once again like to present the
BRANDfog CSR Tree. The CSR Tree provides well-deserved recognition for some of the great thought leaders in Corporate Social Responsibility for 2012.
If you think that we’ve missed a CSR or mission-driven individual or a company, please reach out to us on Twitter
@BRANDfog. We’ll be happy to add additional CSR leaders to our lists and graphics going forward.
Happy Holidays!
